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INTERNAL COMMUNICATION (PORTUGAL)                                                 05 | Foro Comportamental
                                                                                           05 | Behavioural Context
         Requirements
         No Requirements







          The amount of information flowing in the business world is such that it is very hard for any organization to be able to retain and manage
          it al. Nowadays, it is vital for organizations to adopt a process to filter information in order to communicate internally in an efficient way.






                                                            CONTENTS
             OBJECTIVES
                                                            Module 1 - Reputation and Credibility of the Company
             At the end of this training course, trainees will have   - Strategic Function of Communication
             acquired techniques which will enable them to turn   - Communication Instruments
             internal communication into a strategic tool of business   - Communication Barriers
             management; to know the most modern internal
             communication skills and know how to select them   - The Importance of Public Image
             according to the profile and the needs of each organization;
             to align co-workers with the business goals in order to   Module 2 - Internal Communication and Action Plans
             consolidate a positive image of the organization, internal and   - The Ideal Internal Communication
             externally; to learn how to use internal communication in   - Goal and Strategy Definition
             moments of change and crisis; to elaborate a detailed action   - Elaboration of an Internal Communication Plan
             plan to implement internal communication strategies.  - Main Means of Internal Communication
                                                             - Action Plan Focused on Results
             ADDRESSEES
                                                            Module 3 - Internal Communication in the Organizational Chart of the Company
             Professionals involved in business internal communication   - Work Process between Human Resources (HR) and Communication
             processes.                                      - Challenge of the Manager New Profile: Leadership and Dialogue

                                                            Module 4 - Internal Communication = Actions Plan
                                                             - What to Communicate
                                                             - Why Communicating
                                                             - When to Communicate
                                                             - Communication Goals and Strategies
                                                             - Action Plan Focused on Results
                                                             - Establishing Internal Media
             INFORMATION                                    Module 5 - Public Relations Representative and Internal Communication

             Hours: 100h                                     - What a Public Relations Representative Is
             Time: See Training Plan                         - What his/her Role in the Company Is
             Material Delivered: Training Support Material   - When the Public Relations Representative Should Communicate
             Training: Attendance Required                   - When the Public Relations Representative Should Not Communicate
             Regime: Working Hours / Post-Working Hours
                                                            Module 6 - Press
                                                             - The Goal of the Press
                                                             - Internal and Internal Communication
                                                             - When the Press Should Know about Internal Communication
             METHODOLOGIES                                   - When the Press Should Not Know about Internal Communication

             Methodologies used by the trainer will be
             expository, demonstrative and/or active, favouring
             the latter whenever possible.
















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