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INTERNAL COMMUNICATION (PORTUGAL) 05 | Foro Comportamental
05 | Behavioural Context
Requirements
No Requirements
The amount of information flowing in the business world is such that it is very hard for any organization to be able to retain and manage
it al. Nowadays, it is vital for organizations to adopt a process to filter information in order to communicate internally in an efficient way.
CONTENTS
OBJECTIVES
Module 1 - Reputation and Credibility of the Company
At the end of this training course, trainees will have - Strategic Function of Communication
acquired techniques which will enable them to turn - Communication Instruments
internal communication into a strategic tool of business - Communication Barriers
management; to know the most modern internal
communication skills and know how to select them - The Importance of Public Image
according to the profile and the needs of each organization;
to align co-workers with the business goals in order to Module 2 - Internal Communication and Action Plans
consolidate a positive image of the organization, internal and - The Ideal Internal Communication
externally; to learn how to use internal communication in - Goal and Strategy Definition
moments of change and crisis; to elaborate a detailed action - Elaboration of an Internal Communication Plan
plan to implement internal communication strategies. - Main Means of Internal Communication
- Action Plan Focused on Results
ADDRESSEES
Module 3 - Internal Communication in the Organizational Chart of the Company
Professionals involved in business internal communication - Work Process between Human Resources (HR) and Communication
processes. - Challenge of the Manager New Profile: Leadership and Dialogue
Module 4 - Internal Communication = Actions Plan
- What to Communicate
- Why Communicating
- When to Communicate
- Communication Goals and Strategies
- Action Plan Focused on Results
- Establishing Internal Media
INFORMATION Module 5 - Public Relations Representative and Internal Communication
Hours: 100h - What a Public Relations Representative Is
Time: See Training Plan - What his/her Role in the Company Is
Material Delivered: Training Support Material - When the Public Relations Representative Should Communicate
Training: Attendance Required - When the Public Relations Representative Should Not Communicate
Regime: Working Hours / Post-Working Hours
Module 6 - Press
- The Goal of the Press
- Internal and Internal Communication
- When the Press Should Know about Internal Communication
METHODOLOGIES - When the Press Should Not Know about Internal Communication
Methodologies used by the trainer will be
expository, demonstrative and/or active, favouring
the latter whenever possible.
ANGOLA +244 225 400 399 | www.get-ao.com ∙ PORTUGAL +351 244 820 630 | www.get-pt.pt ∙ MOÇAMBIQUE +258 857 367 374 | www.get-mz.com 33

